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How to Use Metaobjects in Shopify: A Comprehensive Guide

Metaobjects are a powerful feature in Shopify that allows you to enhance your store's functionality and provide a more personalized experience for your customers. In this guide, we'll cover everything you need to know about metaobjects in Shopify, including what they are, how to create them, and how to use them effectively.


What Are Metaobjects?

Metaobjects in Shopify are custom data structures that you can use to store and manage additional information about your products, collections, customers, orders, and other entities in your store. They are similar to custom fields in other CMS platforms but with more flexibility and integration capabilities within Shopify's ecosystem.


Benefits of Using Metaobjects

Enhanced Product Information: Add more detailed and specific information to your products beyond the default fields provided by Shopify.

Improved Customer Experience: Personalize the shopping experience by displaying relevant information based on customer preferences or behavior.

Better Data Management: Organize and manage additional data in a structured way, making it easier to maintain and update your store.


Creating Metaobjects in Shopify

To create and use metaobjects in Shopify, follow these steps:

Step 1: Add Metaobject Definitions

Access Shopify Admin: Log in to your Shopify admin dashboard.

Navigate to Settings: Go to the "Settings" section at the bottom left of the dashboard.

Click on "Custom data"


Add Definition: Click on "Add definition" and fill out the required information

Namespace: A unique identifier to group related metafields together.

Key: A unique name for the metafield.

Description: An optional description to explain the purpose of the metafield.

Type: Choose the type of data the meta field will store (e.g., single-line text, multi-line text, number, date, etc.).

 let’s add name, description, and image file fields. When you’re ready, click “Save”.

Step 2: Assign Metaobjects to Products

You’ll need to create a meta-field in the product 

Open the “Select type” menu and select “Metaobject”. 

Choose the metaobject you want to reference, add a unique name and description, select "List of entries", and select “Save”.

To connect a meta field entry to one of your products, go back to the Shopify main dashboard and select “Products”.

Select the product that you want to add your metaobject to.  

Scroll down to the “Metafields” section. Here, you’ll see the meta field referencing the meta-object we just created. Let’s click on the “Add new entry” button.


Save your changes to the product page.


Using Metafields in Product Pages

To display meta fields on your product page, you'll typically edit your Shopify theme's Liquid templates. Here’s a simplified example:

Access Theme Files:

Go to Online Store > Themes.

Click on "Three Dots" > "Edit Code" for the theme you're using.

Locate the selection where you want to display the metafield data (e.g., main-product.liquid).

Retrieve Metafield Data:

Use Liquid code to fetch and display metafield values.

  <div class="metaobject">

  {% for metaobject in product.metafields.custom.metaobjects.value %}

    <div class="metaobject-item">

      <div class="leftside">

        <img src="{{ metaobject.image | img_url : "300x" }}" alt="{{ metaobject.title }}">


      <div class="rightside">

        <h1>{{ metaobject.title }}</h1>

        <p>{{ metaobject.description }}</p>

        <div class="button123">

          <a href="{{ metaobject.button_url }}">{{ metaobject.button }}</a>




  {% endfor %}





When you properly set up and connect the metaobjects to your product, the output on your product page might look like this:


Metaobjects are a versatile feature in Shopify that can greatly enhance the functionality and customization of your online store. By understanding how to create, manage, and use meta objects, you can provide a richer and more personalized shopping experience for your customers.